The Numbers Behind New York Alert
BY: Rick Wimberly | March 26, 2010
Response to our original post about New York Alert, the state of New York's unique approach to automated alerts and warnings, has been strong. The original post told the story of the New York State Emergency Management Office (SEMO) developing close relationships with carriers so that high-volume notifications could be delivered to populated areas, without bringing down the infrastructure. We know of no other place where these tight relationships exist (although they need to, as infrastructure issues can shut down notification efforts).
Here are some of the numbers behind the story: There are now more than 5.8-million people in the New York Alert database. Over 1.7-million have gone to the trouble of registering through the New York Alert portal. Public Information Officer Dennis Michalski says most of the citizens who signed up for the notifications heard about it through word of mouth. Plus, he says many of the counties in the state have done a good job spreading the word about New York Alert. Even though there are significantly more than 5.8-million people in New York, Michalski says, "Through multi-member households and in the workplace, the message will reach the general population that has not yet subscribed".
Over 800 organizations can deliver messages through New York Alert. They include state agencies, and local authorities throughout New York. State-supported colleges and universities can use the system. The State Department of Transportation, Office of Homeland Security, and the Division of Military and Naval Affairs can use it.
Over 105 vendors are involved. This includes providers of the networks that carry cell calls, land line calls, SMS, internet, email, etc.
The state has invested about $5-million dollars in New York Alert since 2005. This is not much money, considering the fact that state says it looked first for private vendors to complete the project and the vendor estimates came in at well over $100-million with desired features still missing. (SEMO built the system itself under leadership of Assistant CIO Kevin Ross.)
And, here's one of the most fascinating numbers behind the story: The system has been activated over 175-thousand times in the last five months alone!
A lot of people are watching the numbers as the New York Alert story is told, and they should be.
All the best,
This article was printed from: http://www.emergencymgmt.com/emergency-blogs/alerts/The-Numbers-Behind-New.html